Archive | Choose Yourself

10 Reasons JetBlue Is My Favorite Airline

jetblue-mint-logoI am sitting on a wide comfy leather chair that will take me from JFK to Los Angeles, a crew member offers me iced-water with a bit of honey and a mint leaf…

Would you like vodka with it? She asks.

No thanks. I say

Later I chew on my mint and blow kisses across the corridor to James, we have our own separate seats in an airplane for the first time in our marriage, and thanks to booking very early. Please don’t hate me… You will see why in a few lines.

We are on JetBlue Mint, and we have a private cabin, not just a seat.… Read the rest

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How To Get Any Job You Want: Guaranteed

When someone says “guaranteed” I get a neg-gut reaction, you probably do too,  so let me say it right off the start: this woman is doing it. She is getting the job she wants. TODAY.

She may or may not get the “company” she wants, true, but she is talking to the CEO of Airbnb TODAY, right here in San Francisco, where I am blessed to be.

How many resume senders get that opportunity?


There is a way out of the Alcatraz of the Mind

So it works…  And you can listen to James and I deconstruct exactly what she did right here.Read the rest

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The Ultimate Cheat-Sheet To Self-Publish Your Best Seller Book

I know you have a book in you and you are ready to get it out. I know that not because I am psychic but because you are reading this. I know I have one too (I am working on my second).   This is a wonderful time for the both of us!

I will take full credit right now: James’s latest book, “Choose Yourself” would have been a disaster and a flop if not for me.


Let me tell you that James’s story.

November 2012: I notice that James has just sent an e-mail to a consultant we use that said: “please upload this to Amazon when you can.” A book called “The Choose Yourself Era” was attached. That’s it.
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James came to me with an idea for his latest book. He said, “I don’t care if I make money on this book or even lose money on it. I want people to get the message. I want to pay people back who buy my book and can prove to me they read it.”

“Are you crazy? I said, “pay back? prove they read it? Why did you even think of this?”

13′ Talk of James on why it is important to Choose Yourself right now!

He said, “Well, Tucker Max was the first one to suggest it.”

I said: “You mean the guy who wrote, ‘Assholes Finish First’?”

(and although there was sarcasm in my tone, I confess that I’ve since met Tucker.

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